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S. K. Ratidox's avatar

I'm reminded of an interview Arnold Schwarzenegger had regarding his views on Climate Change and he said that the problem with not getting enough support for green energy policies is due to the lousy marketing around it. He disregarded the use of terms like Global Warming or Climate Change and just referred to the crisis at had as Unmanaged Pollution, which gets more attention. Once again Orwell was right that PC jargon will trick the audience into not caring about a serious moral failure of society.

Tmason68's avatar

If the creative and many of the environmentalists are on the left, why hasn't that resulted in a better slogan? Why haven't behavioral scientists been able to figure out how to get us to change our behavior? On the other hand, I read about solar 'panels ' that you can put on your balcony and plug into an outlet to draw solar energy. So maybe we need some influencers.